The story of the delight that will enchant you with its aroma and taste began in the 1970s at USAŞ, in a small candy shop selling traditional Turkish hard candy (akide şekeri). Hüsnü Uslu’s humble yet charming store quickly gained popularity for its delicious delights, prompting a shift toward full-scale production — and eventually evolving into a major confectionery brand.

Today, it's easier than ever to experience the quality and unique taste of USAŞ delights. What started as a small shop has grown into a global brand, introducing this traditional flavor to people all around the world.

You can find USAŞ delights in beautifully crafted packages, perfect as thoughtful gifts to bring smiles to your loved ones. These treats also make the perfect companion for enjoyable conversations and rich, aromatic coffee — and are available in a variety of flavors to suit your preference.

Always fresh and never compromising on quality, USAŞ delights are produced with decades of experience and passion. With an impressive variety to choose from, these delights are now the perfect complement to your elegant tables and irresistible offerings.

And all with that same traditional taste our elders could never stop talking about…

USAŞ — the unchanging taste and address of Turkish delight — continues to uphold our values and proudly share them with the world.

We produce our products in accordance with ISO 9001, ISO 22000, and BRC certifications, ensuring the highest standards of quality and food safety.

As the Usaş Lokum family, we always package our delights in line with our customers' preferences and custom designs. We continuously innovate and refresh our offerings. Our delights are produced in compliance with both European Union and United States standards.